Build on your strengths, not your weaknesses

As business coach Dan Sullivan says, "If you spend too much time working on your weaknesses, all you end up with is a lot of strong weaknesses!"

Tim Ferriss said in his book that it is far more lucrative and fun to leverage your strengths instead of attempting to fix all the chinks in your armor. The choice is between multiplication of results using strengths or incremental improvement fixing weaknesses that will, at best, become mediocre. Focus on better use of your best weapons instead of constant repair.

Shefaly Yogendra also wrote a very good post on Serial entrepreneurs focus on core strengths and how core strength enhanced opens new markets. In summary:
  • Core strength + new knowledge –> new market
  • Core strength + removal of a constraint –> new market
  • Core strength + emergent opportunity –> new market

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